Creative Lead, Creative Works
Compensation
About the role
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success.
Responsibilities
- Help Google's clients develop high-performing assets with sufficient creative variety for each campaign leveraging YouTube's unique creative canvas, including trends, audience insights, creators, and cultural moments.
- Utilize YouTube Analytics, Brand Lift, and Third-Party effectiveness platforms to uncover user behavior and insights, then translate these into creative recommendations for ads that can drive ROI for clients.
- Based on data analysis, offer insights, creative ideas, and feedback on storyboards, rough cuts, and existing spots, including specific edit recommendations.
- Guide and report on testing and Video Experiments throughout the pre-launch, in-market, and post-campaign phases.
- Identify and execute scalable opportunities and programs, surface creative effectiveness case studies, and understand service opportunities and gaps.
Requirements
- Bachelor's degree or equivalent practical experience.
- 11 years of experience developing client relationships, managing creative teams, and leading marketing campaigns.
- 11 years of experience in digital media, sales, marketing, or product roles.
Benefits
- Bonus opportunities are available
- Equity
- Benefits
About the Company
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law.
Job Details
Salary Range
$138,000 - $205,000/yearly
Location
New York, NY, USA, U.S.
Employment Type
Full-time, Remote eligible
Original Posting
View on company website